Simple setup without a hub. Millions of colors. Voice (Requires pairing to a voice assistant (sold separately)) & out-of-home control. Works with Alexa. Works with hey Google. Brightness 750 lumens. Estimated Energy cost $1.08 per year. Indoor floodlight LED. BR30. Dimmable with app. A family of smart products that work together in one app. C by GE enables smart home control, including voice (Requires pairing to a voice assistant (sold separately)) and away from home. Comfort. Control. Confidence. Easy to set up and connects directly to the C by GE app and other C by GE devices. The C by GE family helps elevate the comfort, security and control of your home. Your home. Your style. Your color. Direct Connect: The smart light connects directly to your Wi-Fi router providing voice control through voice assistants (sold separately) and control away from home - no hub or bridge needed. Choose from Millions of Colors: Use vibrant color for holidays, parties and entertaining using your favorite lighting scenes. Pre-set white color tones to help support your sleep/wake cycle. Cool vibrant light in the morning, warm amber light in the evening and optimal soft white light the rest of the day. Set Schedules: Avoid coming home to a dark house by setting your light to turn on automatically. Schedule your light to turn off during the day to save energy cost. Simple Setup: Works right out of the box using your Wi-Fi and the C by GE app. Provides more light output than a 65-watt incandescent BR30 bulb (750 lumens vs. 700 lumens). UL listed. www.cbyge.com. C what they can do at cbyge.com. Designed in US. Made in China.