Suavecito Matte Pomade offers is the best choice for all day hold and the perfect no shine finish. Created for those who like a more textured finish, it is the perfect pomade to create funky and gravity defying styles. Offers medium hold that looks natural and never stiff. Water soluble formula washes out with your daily use shampoo, or simply with water. Easy to manipulate and restyle. This formula is not sticky, glue like nor will it pull at your hair. Leaves every hair in place looking perfectly. Great for those with medium to short hair. Can be used to create slicked back hairstyles, braids, spikes, and side parts. Lightly scented. How to use: Apply Suavecito Matte Pomade to damp or dry hair and style. When applied to dry hair you will get a stronger hold. When applied to damp hair you will get a more medium hold. Warm pomade up in the palm of your hands before applying to hair. Use fingers to create more texture or comb through to create a more tight style. Larger size is perfect for family use or salon use.